I need to say something that might make CS leaders uncomfortable: most of what your team does before a renewal is valuable, but it’s listening to only one channel. Your EBRs, your health scores, your stakeholder maps. They capture what your customer is…
G2 acquires Capterra, Software Advice, and GetApp from Gartner G2 has completed a major acquisition by purchasing three of the world’s most influential software discovery platforms from Gartner. The move significantly reshapes the global B2B software r…
The software industry is increasingly questioning the growing influence of G2 following its agreement to acquire Capterra, Software Advice, and GetApp from Gartner. The deal, announced in late January and expected to close in Q1 2026, consolidates seve…
We are all familiar with the subscription economy, and it certainly works as a reminder of the COVID-19 pandemic, when we were all hooked on our TVs watching Netflix or listening to our favorite music artist on Spotify. Despite how modern it seems to b…
The way people discover information online is quietly but fundamentally changing. Instead of scrolling through links and choosing which article to open, users are increasingly asking large language models to answer directly. Tools like ChatGPT and Perp…