Snapchat is the latest social media platform to launch awards for creators, joining TikTok and Instagram.
The revenue milestone comes as Snap has added additional paid offerings outside of its core Snapchat+ subscription over the past year to diversify its revenue streams.
Snapchat will let creators set their monthly subscription price.
With its new “Arrival Notifications,” users can now set one-time or recurring alerts for locations beyond their home, providing an automatic way to share when they’ve arrived at their destination.
The company is engaged in a strategy to diversify its revenue sources as it heads into the new year.
The social media company’s smartglasses are set to be released to the public later this year.
Snap is launching a separate business for its upcoming Specs augmented reality glasses in a bid to lure new investors to the project. The new company, aptly named “Specs,” will operate under Snap as a distinct subsidiary ahead of the long-awaited public launch of Specs glasses later this year. “Establishing Specs Inc. as a wholly-owned […]
Recently released documents show the big business opportunity that social media companies saw in recruiting teens to their platforms and how they discussed risks that heavy digital engagement could pose. The documents were released last week as part of a major set of trials brought by school districts, state attorneys general, and others against Meta, […]
Over the next year, top social media executives are expected to take the witness stand to defend their companies from an avalanche of claims about their failure to protect kids. The first of many trials is set to begin this month in California, when Meta, TikTok, and YouTube face claims that tech addiction harmed a […]