Everything we like is a psyop

If culture is shaped by TikTok’s algorithmic feed, then it’s time for us to decide where we draw the line between necessary marketing and inauthentic growth hacking.

The Iranian Lego AI video creators credit their virality to ‘heart’
The Iranian Lego AI video creators credit their virality to ‘heart’

Donald Trump has spun the recent rescue of a downed airman whose fighter jet was destroyed behind Iranian borders as a resounding success. But the story is very different in one of the many viral, AI-generated Lego videos that have been produced by Iranian content creation group Explosive Media in the weeks since the US […]

TikTok is spending €1B on a second Finnish data centre
TikTok is spending €1B on a second Finnish data centre

The new facility in Lahti is part of TikTok’s €12 billion Project Clover data sovereignty push for European users. Finland’s defence ministry approved the first data centre investment in 2024 without informing elected politicians. A former minister pub…

Your favorite apps might be watching you — the FBI’s warning isn’t as obvious as it sounds

No, this isn’t a dramatic breakup speech asking you to uninstall every app and go live off the grid.

Cameo partners with TikTok to boost popularity

Cameo launched a new TikTok integration that allows U.S. creators to offer personalized videos through the app.

Australia says Meta, TikTok, Snapchat, and YouTube are not complying with its child social media ban. Court action may follow.
Australia says Meta, TikTok, Snapchat, and YouTube are not complying with its child social media ban. Court action may follow.

Three months after Australia became the first country in the world to ban children under 16 from holding social media accounts, its online safety regulator says the platforms are not doing enough to make the ban work. eSafety Commissioner Julie Inman G…

If TikTok doomscrolling wasn’t bad enough, it now serves an emoji game in DMs

TikTok has rolled out a secret emoji game in DMs globally, letting users challenge friends without ever leaving the app.

Go play this secret game in your TikTok DMs

The game is available globally and can be accessed in both one-on-one DM chats and in group chats.

Why can’t TikTok identify AI generated ads when I can?
Why can’t TikTok identify AI generated ads when I can?

I’ve been struggling to tell whether the ads appearing in my TikTok feeds have been made with generative AI tools. As someone who spends a great deal of time scrutinizing images and videos for the usual “tells” that something was synthetically generated, some of the promotions I’ve seen have definitely sparked suspicion. For several weeks, […]

TikTok ads are about to get a tad more disruptive

One new ad format displays another brand’s logo alongside TikTok’s on the launch page when users open the app.