The electric minivan Dodge dealers need already exists – just not here
Last week, I argued that Dodge was wasting its time building muscle cars and hiring “badassadors,” and that what the brand needed to change its fortunes was a new electric minivan. That van already exists. Meet the Leapmotor D99.
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Dodge dealers don’t need a new Charger — they need a new Caravan
If the market failures of the Dodge Charger Daytona and VW ID.Buzz have proved anything at all, it’s that the Baby Boomer era is over, and their kids — GenX and Millenials alike — aren’t willing to pay a premium for a vehicle that looks like something …